Passer au contenu principal Passer au contenu du pied de page

Individuals in B2B Marketing: Sensemaking and Action in Context

Maria Ivanova-Gongne Édition : Lasse Torkkeli , Nikolina Koporcic

21 juin 2024

266,50 $

Prix en ligne. Les prix et les offres peuvent différer en magasin.

M’expédier cet article

Vérification des stocks…

Acheter maintenant et ramasser en magasin

Vérification des stocks…

Trouver en magasin

Vérification des stocks…

Quantity

Obtenez 1 333 points et profitez d’un rabais additionnel avec plum+. .

Description

Langue

anglais

Pages

276

Routledge Studies in Marketing

Publié par: Routledge

Dimensions à l’expédition: 9" H x 6" W x 1" L

ISBN: 9781032482200

International Industry And Business: Structural Change, Industrial Policy And Industry Strategies

Robert H. Ballance Couverture souple
50,50 $
2 formats offerts
Entrepreneurial Innovation in the International Business of Tourism

Pantea Foroudi Couverture rigide
266,50 $
2 formats offerts
Europeanization, European Integration And Financial Services: Developing Theoretical Frameworks And Methodological Perspectives

K. Howell Couverture souple
160,95 $
Financial Markets And Economic Performance: A Model For Effective Decision Making

John E. Silvia Couverture rigide
116,95 $
2 formats offerts
Basic Finance: An Introduction to Financial Institutions, Investments, and Management

Herbert B. Mayo Couverture souple
344,95 $
2 formats offerts
Financial Markets and Economic Performance: A Model for Effective Decision Making

John E. Silvia Couverture souple
94,95 $
Public/Private Partnerships: Innovation Strategies and Policy Alternatives

Albert N. Link Couverture rigide
80,50 $
Public/Private Partnerships: Innovation Strategies and Policy Alternatives

Albert N. Link Couverture souple
80,50 $
The Governance of Public and Non-Profit Organizations

Chris Cornforth Couverture souple
115,50 $
3 formats offerts
Macroeconomics as a Second Language

Martha L. Olney Couverture souple
117,37 $
On Being At Work: The Social Construction of the Employee

Nancy Harding Couverture souple
81,50 $
The Aesthetic Turn In Management

Stella Minahan Couverture souple
39,95 $
3 formats offerts
Socially Responsible Capitalism And Management

Henri Savall Couverture souple
78,50 $
3 formats offerts
Policy Transfer and Learning in Public Policy and Management: International Contexts, Content and Development

Peter Carroll Couverture souple
81,50 $
Anarchism, Organization And Management: Critical Perspectives For Students

Martin Parker Couverture rigide
251,95 $
3 formats offerts
On Being At Work: The Social Construction Of The Employee

Nancy Harding Couverture rigide
76,95 $
2 formats offerts
Corporate Social Responsibility in the Health Sector: CSR and COVID-19 in Global Health Service Institutions

Samuel O. Idowu Couverture souple
248,50 $
Management by Agreement: An Alternative to the Industrial Relations Act

W.E.J. McCarthy Couverture rigide
177,95 $
2 formats offerts
Franchising Strategies: The Entrepreneur's Guide To Success

Ed Teixeira Couverture souple
115,50 $
3 formats offerts
Corporate Social Responsibility in the Health Sector: CSR and COVID-19 in Global Health Service Institutions

Samuel O. Idowu Couverture rigide
248,50 $
2 formats offerts

Évaluation éditoriale

lasse torkkeli

Auteur

Digital Disruption In Marketing And Communications: A Strategic And Organizational Approach

Edoardo Magnotta Couverture souple
81,50 $
3 formats offerts
Stakeholder Involvement in Social Marketing: Challenges and Approaches to Engagement

Kathy Knox Couverture souple
81,50 $
3 formats offerts
Strategic Brand Management In Higher Education

Bang Nguyen Couverture souple
81,50 $
3 formats offerts
Relationship Marketing In The Digital Age

Robert Palmatier Couverture souple
81,50 $
3 formats offerts
Social Enterprise in Western Europe: Theory, Models and Practice

Jacques Defourny Couverture souple
72,50 $
2 formats offerts
Strategic Marketing Of Higher Education In Africa

Emmanuel Mogaji Couverture souple
78,50 $
2 formats offerts
Social Enterprise In Latin America: Theory, Models And Practice

Luiz Inácio Gaiger Couverture souple
99,50 $
2 formats offerts
Peopling Marketing, Organization, and Technology: Interactionist Studies in Marketing Interaction

Dirk Vom Lehn Couverture rigide
266,50 $
2 formats offerts
Visual Methods in Marketing and Consumer Research

Fatema Kawaf Couverture rigide
266,50 $
2 formats offerts
Social Enterprise In Asia: Theory, Models And Practice

Eric Bidet Couverture souple
103,95 $
2 formats offerts
Digital Service Delivery In Africa: Platforms And Practices

Ogechi Adeola Couverture rigide
248,50 $
2 formats offerts
Social Enterprise in China

Benedicte Brogger Couverture souple
81,50 $
3 formats offerts
Defining, Measuring and Managing Consumer Experiences

Annarita Sorrentino Couverture souple
81,50 $
3 formats offerts
Transforming Relationship Marketing: Strategies and Business Models in the Digital Age

Park Thaichon Couverture souple
106,95 $
3 formats offerts
Contemporary Trends in Marketing: Problems, Processes and Prospects

Aarti Saini Couverture rigide
233,95 $
2 formats offerts
Marketing Effectiveness and Accountability in SMEs: A Multimethodological Approach

Trevor A. Smith Couverture rigide
160,95 $
2 formats offerts
Driving Consumer Engagement in Social Media: Influencing Electronic Word of Mouth

Anna Bianchi Couverture souple
81,50 $
2 formats offerts
The Firm and Territory: An Organizational Perspective

Roberta Troisi Couverture souple
81,50 $
3 formats offerts
Digital Business In Africa: Social Media And Related Technologies

Ogechi Adeola Couverture rigide
233,95 $
2 formats offerts
Social Enterprise in Central and Eastern Europe: Theory, Models and Practice

Jacques Defourny Couverture souple
78,50 $
2 formats offerts