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Globally-Minded Marketing: A Cultural Approach to Building Iconic Brands

Carlos J. Torelli , Maria A. Rodas

28 janvier 2024

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Description

Langue

anglais

Pages

199

Publié par: Palgrave Macmillan

Dimensions à l’expédition: 9" H x 6" W x 1" L

ISBN: 9783031508134

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