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869 results for “Books On Marketing And Branding”

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Global Brand Strategy: World-wise Marketing In The Age Of Branding
Jan-benedict Steenkamp Paperback
$80.50
3 formats available
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Made in Canada

UnBranding: 100 Branding Lessons for the Age of Disruption
Scott Stratten Hardcover
$30.00
3 formats available
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Strategic Brand Management and Development: Creating and Marketing Successful Brands
Sotiris T. Lalaounis Paperback
$91.95
2 formats available
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Authentic Personal Branding: A New Blueprint for Building and Aligning a Powerful Leadership Brand
Hubert K. Rampersad Hardcover
$138.95
3 formats available
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How Cool Brands Stay Hot: Branding To Generations Y And Z
Joeri Van Den Bergh Paperback
$38.09
3 formats available
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Finding Wisdom In Brand Tragedies: Managing Threats To Brand Equity
Robert J Thomas Hardcover
$84.95
2 formats available
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Corporate Cancel Culture and Brand Boycotts: The Dark Side of Social Media for Brands
Angeline Close Scheinbaum Paperback
$87.50
3 formats available

Power Branding: Leveraging the Success of the World’s Best Brands
Steve McKee Hardcover
$51.99
2 formats available
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Personal Brand Management: Marketing Human Value
Talaya Waller Hardcover
$131.50
2 formats available
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Branding Masculinity: Tracing The Cultural Foundations Of Brand Meaning
Elizabeth Hirschman Paperback
$42.95
3 formats available
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Commodity Branding: A Qualitative Research Approach to Understanding Modern Energy Brands
Fridrik Larsen Hardcover
$72.95
2 formats available
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Managing Luxury Brands: A Complete Guide To Contemporary Luxury Brand Strategies
Paperback
$63.49
3 formats available

Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing
Douglas Van Praet Hardcover
$32.00
3 formats available

B2B Marketing Fundamentals: Drive Impact Across Brand, Reputation, Relationships and Revenue
Kate Mackie Paperback
$44.49
2 formats available
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Storytelling in Marketing and Brand Communications
SMA Moin Hardcover
$251.95
2 formats available
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Multi-Channel Marketing, Branding and Retail Design: New Challenges and Opportunities
Hardcover
$159.99
2 formats available
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Digital You: Real Personal Branding In The Virtual Age
William Arruda Paperback
$24.99
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Marketing Superpowers: Build A Brand So Good That Getting Customers Feels Like Magic
Jon Davids Paperback
$29.99
2 formats available
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Brand Love: Building Strong Consumer-Brand Connections
Lydia Michael Paperback
$38.09
3 formats available
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Developing Winning Brand Strategies
Lars Finskud Paperback
$27.81
2 formats available
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The Righteous Brand: Consumer Brand Relationships in a Polarized World
Max Blackston Paperback
$72.95
5 formats available
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Gamechangers: Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation and Marketing
Peter Fisk Paperback
$48.00
2 formats available

TechnoBrands: How to Create & Use "Brand Identity" to Market, Advertise & Sell Technology Products
Chuck Pettis Paperback
$27.44
2 formats available
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Branding Berlin: From Division to the Cultural Capital of Europe
Katrina Sark Paperback
$81.50
3 formats available