Sites-Indigo-Site

Addiction As Consumer Choice: Exploring The Cognitive Dimension

Gordon Foxall Paperback

$81.50

3 formats available

Individuals in B2B Marketing: Sensemaking and Action in Context

Maria Ivanova-Gongne Hardcover

$266.50

2 formats available

Branded Content and Entertainment in Advertising: A Theoretical and Empirical Study of Creative Advertising Practices

María Rodr Benito Hardcover

$251.95

2 formats available

Money and Marketing in the Art World

Henrik Hagtvedt Paperback

$73.95

Storytelling in Marketing and Brand Communications

SMA Moin Hardcover

$251.95

Corporate Branding in Logistics and Transportation: Recent Developments and Emerging Issues

Nor Aida Abdul Rahman Hardcover

$227.54 ~~Price reduced from $266.50 to~~

2 formats available

Building Corporate Identity, Image and Reputation in the Digital Era

T C Melewar Paperback

$72.50

3 formats available

Consuming Atmospheres: Designing, Experiencing, and Researching Atmospheres in Consumption Spaces

Chloe Steadman Hardcover

$266.50

2 formats available

Internal Marketing: Theories, Perspectives, and Stakeholders

David M. Brown Paperback

$48.90 ~~Price reduced from $81.50 to~~

3 formats available

Corporate Social Responsibility and Marketing Ethics: The Effects of Value-Based Marketing on Consumer Behaviour

Honorata Howaniec Hardcover

$236.95

2 formats available

Understanding The Higher Education Market In Africa

Emmanuel Mogaji Paperback

$78.50

2 formats available

Marketing in Developing Nations: Contemporary Developments, Cases and Problems in Africa, Asia and the Middle East

Ayodele C. Oniku Hardcover

$266.50

Artificial Intelligence for Marketing Management

Park Thaichon Hardcover

$236.95

2 formats available

Decolonizing Marketing Theory and Practice: Beyond Inclusivity and Sustainability Debates

Hasan Gilani Hardcover

$266.50

Evaluating Social Media Marketing: Social Proof and Online Buyer Behaviour

Katarzyna Sanak-kosmowska Paperback

$81.50

3 formats available

Driving Consumer Engagement in Social Media: Influencing Electronic Word of Mouth

Anna Bianchi Paperback

$81.50

2 formats available

Stakeholder Involvement in Social Marketing: Challenges and Approaches to Engagement

Kathy Knox Paperback

$81.50

3 formats available

The Continuum of Consumer Choice

Gordon R. Foxall Hardcover

$227.54 ~~Price reduced from $266.50 to~~

2 formats available

Consumer Ethnocentrism, Country of Origin and Marketing: Food Market in Poland

Pawe Bry Hardcover

$236.95

2 formats available

The Future of Charity Marketing

Sarah-louise Mitchell Hardcover

$266.50

Ethnic Hospitality Marketing: Authenticity and Quality Constructions in the Greek Food Industry

Elena Chatzopoulou Hardcover

$236.95

2 formats available

The Future of Charity Marketing

Sarah-louise Mitchell Paperback

$73.95

Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places

Vincent Mabillard Hardcover

$251.95

2 formats available

Brand Management in a Co-Creation Perspective: Communication as Constitutive of Brands

Heidi Hansen Paperback

$72.50

2 formats available

Results for

No products found

Addiction As Consumer Choice: Exploring The Cognitive Dimension

Individuals in B2B Marketing: Sensemaking and Action in Context

Branded Content and Entertainment in Advertising: A Theoretical and Empirical Study of Creative Advertising Practices

Money and Marketing in the Art World

Storytelling in Marketing and Brand Communications

Corporate Branding in Logistics and Transportation: Recent Developments and Emerging Issues

Building Corporate Identity, Image and Reputation in the Digital Era

Consuming Atmospheres: Designing, Experiencing, and Researching Atmospheres in Consumption Spaces

Internal Marketing: Theories, Perspectives, and Stakeholders

Corporate Social Responsibility and Marketing Ethics: The Effects of Value-Based Marketing on Consumer Behaviour

Understanding The Higher Education Market In Africa

Marketing in Developing Nations: Contemporary Developments, Cases and Problems in Africa, Asia and the Middle East

Artificial Intelligence for Marketing Management

Decolonizing Marketing Theory and Practice: Beyond Inclusivity and Sustainability Debates

Evaluating Social Media Marketing: Social Proof and Online Buyer Behaviour

Driving Consumer Engagement in Social Media: Influencing Electronic Word of Mouth

Stakeholder Involvement in Social Marketing: Challenges and Approaches to Engagement

The Continuum of Consumer Choice

Consumer Ethnocentrism, Country of Origin and Marketing: Food Market in Poland

The Future of Charity Marketing

Ethnic Hospitality Marketing: Authenticity and Quality Constructions in the Greek Food Industry

The Future of Charity Marketing

Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places

Brand Management in a Co-Creation Perspective: Communication as Constitutive of Brands

Routledge Studies in Marketing

Filters

Book Format

Price

Language

Page Count

Results for

No products found

Addiction As Consumer Choice: Exploring The Cognitive Dimension

Individuals in B2B Marketing: Sensemaking and Action in Context

Branded Content and Entertainment in Advertising: A Theoretical and Empirical Study of Creative Advertising Practices

Money and Marketing in the Art World

Storytelling in Marketing and Brand Communications

Corporate Branding in Logistics and Transportation: Recent Developments and Emerging Issues

Building Corporate Identity, Image and Reputation in the Digital Era

Consuming Atmospheres: Designing, Experiencing, and Researching Atmospheres in Consumption Spaces

Internal Marketing: Theories, Perspectives, and Stakeholders

Corporate Social Responsibility and Marketing Ethics: The Effects of Value-Based Marketing on Consumer Behaviour

Understanding The Higher Education Market In Africa

Marketing in Developing Nations: Contemporary Developments, Cases and Problems in Africa, Asia and the Middle East

Artificial Intelligence for Marketing Management

Decolonizing Marketing Theory and Practice: Beyond Inclusivity and Sustainability Debates

Evaluating Social Media Marketing: Social Proof and Online Buyer Behaviour

Driving Consumer Engagement in Social Media: Influencing Electronic Word of Mouth

Stakeholder Involvement in Social Marketing: Challenges and Approaches to Engagement

The Continuum of Consumer Choice

Consumer Ethnocentrism, Country of Origin and Marketing: Food Market in Poland

The Future of Charity Marketing

Ethnic Hospitality Marketing: Authenticity and Quality Constructions in the Greek Food Industry

The Future of Charity Marketing

Place Branding and Marketing from a Policy Perspective: Building Effective Strategies for Places

Brand Management in a Co-Creation Perspective: Communication as Constitutive of Brands