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Leveraged Marketing Communications: The Importance of Studying the Transfer of Object-to-Brand Associations

Sukki Yoon Edited by Yung Kyun Choi , Charles R. Taylor
Sep 25, 2023
$78.50
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Overview

Appropriate for
Language
English
No. of Pages
250
Publisher: Routledge
Shipping dimensions: 10" H x 7" W x 1" L
ISBN: 9780367725471
Life stage: null

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